Go Green

Inc.com: It may cost them more, but small-business owners seem increasingly willing to make environmentally conscious business decisions, according to a new survey.
Of 600 small-business owners nationwide, two-thirds said they would pay more for environmentally friendly goods and services for their business, according to the latest Wells Fargo/Gallup Small Business Index poll.
At iLite Technologies, a Chicago-based technology company that designs and manufactures lighting systems for commercial markets, president and CEO Sean Callahan found that despite the higher cost, using environmentally conscious lighting materials actually results in a better finished product — not just a greener one.
Entrepreneurs Willing to Pay More to Go Green [Inc.com]