vacation for business owners – Getentrepreneurial.com: Resources for Small Business Entrepreneurs in 2024

Individual business owners must consider their individual needs and desires when planning for vacation. Those needs and desires vary, depending on finances, habits, mindsets and characteristics. However, several considerations should be common to all types of business owners, regardless of situation. This article outlines those considerations and provides tips for handling them thoroughly before a vacation, so that the time away truly provides rest and relaxation.

1. Plan, plan, plan. From scheduling a vacation or retreat for a company’s “quiet” season, to creating a contingency plan if contact from a team member is absolutely critical, entrepreneurs will find that they can more easily enjoy themselves if they have carefully planned every aspect of rest and relaxation as it relates to their business.

o Decide on availability. If availability is not an option, provide team members with written instructions about exactly what to do during the vacation, and delegate decision-making authority to a specific person. Always provide emergency contact information, just in case. For partial availability, provide contact information only to a limited number of team members, and then check messages or e-mails periodically. Hint: being totally available by cell phone for an entire vacation not only takes away from the ability to relax, but it also takes attention away from traveling companions. Make a vacation a true vacation, and if it’s impossible to keep the phone off all the time, just check it a couple of times per day.
o If bills are due during a vacation, go online and schedule them to be paid when they’re due. Or, get them ready for mailing and ask a team member to send them on the appropriate day. Similarly, invoices can be made out ahead of time and then sent out on schedule.

o If winter is the busiest time of year for a business, reduce stress by planning the vacation for the summer. Similarly, if an entrepreneur is expecting a huge shipment of inventory and knows she’ll need to unpack it and get it on the shelves right away, she should arrange to return from her vacation before the shipment arrives or to leave for the vacation well after she’s had the time she needs to get it settled in. Working around such obstacles will allow the entrepreneur to truly relax while she is on vacation.

o If possible, delay the start of a new project until a few days after returning from a vacation. This provides time to check missed e-mails or phone messages. If that’s not possible, consider making all the preparations before leaving so it is possible to begin immediately upon returning. Ask a team member to help return calls or e-mails so it’s possible to devote more time to the project right away.

2. Take a real vacation. It may sound obvious, but many business owners find it difficult to remove themselves from their work, even for a short time. However, an entrepreneur will function at her best when she is revitalized and energized. Here are some tips for getting the most out of vacationing:

o Keep a notebook handy to jot down ideas that arise during vacation. Once they’re written down, put the notebook away for future use. Use this technique to temporarily “put away” the new ideas without worrying about forgetting them. This way, it’s possible to truly rest – and even if that rest provides excellent brainstorming opportunities, it’s possible to put them away until the vacation is over.
o Retain a positive mindset when thinking about leaving the business behind. Rather than worrying about whether the team can handle things, think of this as an opportunity for them to take responsibility. Rather than worrying about customers’ reactions to the vacation, consider that they’ll admire the strong and capable team taking care of them during the vacation. Notify customers of the upcoming vacation and take care of any concerns before departing.
o As mentioned above, limit availability. Spend time reconnecting with traveling companions, enjoying the new scenery, and recharging. Spending an entire vacation checking e-mail and answering the phone does not allow for true rest and relaxation – and it does not reenergize anyone.

3. Make vacationing a priority, and give it as much importance as every other appointment and obligation. Even if it is not feasible to take several weeks off, or to travel to a faraway location, everyone needs time off – even if it is one day per week. Here are some tips for ensuring that time:

o Schedule “self-time” into the calendar. Literally. Schedule a lunch out with a friend, a pedicure, or a walk on a favorite trail once or twice a week. Make these appointments and stick to them. Even an hour-long break from work and all that comes with it can be refreshing enough to boost productivity and spirits for the rest of the day or week. If longer vacations aren’t possible, these shorter appointments will suffice – but try to plan for a longer vacation at some point in the future, and then look forward to it.
o Fit vacations in with longer-term plans and treat them as important as semi-annual business planning retreats or annual workshops. If something comes up and makes the vacation impossible, be sure to re-schedule the vacation immediately. Don’t cancel reservations – reschedule them. Putting off a vacation indefinitely makes it less likely to happen.
o If a traditional vacation isn’t possible because of time or money constraints, plan a mini vacation somewhere close by to your home or business. It’s inexpensive, requires less planning, and you can vacation for only a day or two if necessary.

Vacations don’t have to be long, far away, or expensive. But they do have to be. Rest and relaxation provide hard-working entrepreneurs with the time they need to come back to work feeling refreshed and ready to dive back in.

About the Author:

Michele DeKinder-Smith is the founder of Jane out of the Box, an online resource dedicated to the women entrepreneur community. Discover more incredibly useful information for running a small business by taking the FREE Jane Types Assessment at Jane out of the Box. Offering networking and marketing opportunities, key resources and mentorship from successful women in business, Jane Out of the Box is online at www.janeoutofthebox.com.

No matter how much a female entrepreneur loves her business, taking time away from it is essential to finding a balance that provides security for the company as well as her personal satisfaction. Because each business owner has an individual style for running her business, she must make individual considerations when it comes to vacationing.

A recent study from Jane Out of the Box, an authority on female entrepreneurs, reveals there are five distinct types of women in business. Based on professional market research of more than 2,500 women in business, this study shows that each type of business owner has a unique approach to running a business and therefore each one has a unique combination of needs. This article outlines two of the five types and provides tips for planning for much-needed rest and relaxation.

Merry Jane. This entrepreneur is building a part-time or “flexible time” business that gives her a creative outlet (whether she’s an ad agency consultant or she makes beautiful artwork) that she can manage within specific constraints around her schedule. She may work a day-job, or need to be fully present for family or other pursuits. Representing about 19% of women in business, she realizes she could make more money by working longer hours, but she’s happy with the tradeoff she has made because her business gives her tremendous freedom.

The multi-faceted Merry Jane is adept at juggling several different aspects of life at once – including her business, her other priorities, and taking care of herself. She appreciates the flexibility to work when, where and as much as she wants. The desire to maintain that flexibility means Merry Jane is very systems-oriented, and she doesn’t put an exorbitant amount of time into her business on an ongoing basis. Plus, Merry Jane-owned businesses are often not the primary source of income in the household. Therefore, if Merry Jane’s other obligations allow her to do so, vacationing does not pose a problem.

One challenge Merry Jane faces is that she would like her business to make more money without a significant investment of time. She already excels at managing her time, so if she increased her income, she would have better means for using her free time to vacation.

Here are some ideas for Merry Jane to consider for gaining more clients and profiting, while retaining her time freedom – and vacationing potential:

* Identify the target and a clear message. Merry Jane should define an “ideal” customer, and define his or her needs. Then she can market the product or service to that customer as fulfillment of his or her needs. This will save Merry Jane time and money on unnecessary or misdirected marketing efforts, and will land her more of the “right” customers. She can then use the time and money she saves – and the new profit she makes – toward a well-deserved vacation.
* Select an appropriate marketing method. Most Merry Jane business owners need a slow-growth marketing method that builds relationships over time, and that doesn’t require a huge monetary or time investment. Examples include social networking, affiliate marketing and referral marketing. These marketing methods can work for Merry Jane even while she is on vacation, so she won’t need to worry about maintaining them while she is relaxing.
* Make it easy for new customers to buy the first time. Merry Jane might offer incentives for first-time buyers, such as coupons or discounts. They can make it easy for customers to keep buying by offering incentives such as auto-billing or earning a free product or service after a specific amount of time. Again, these profit-boosting ideas do not require much work on Merry Jane’s part, and can continue making money for her even while she takes time away from the company.

Accidental Jane is a successful, confident business owner who never actually set out to start a business. Instead, she may have decided to start a business due to frustration with her job or a layoff and then she decided to use her business and personal contacts to strike out on her own. Or, she may have started making something that served her own unmet needs and found other customers with the same need, giving birth to a business. Although Accidental Jane may sometimes struggle with prioritizing what she needs to do next in her business, she enjoys what she does and is making good money. About 18% of all women business owners fit the Accidental Jane profile.

Most Accidental Jane business owners report a high level of satisfaction with their businesses. They often started their companies to create their ideal jobs – to gain control over critical aspects of their working lives. They want enough, but not too much, work, and enough income to meet their needs – and they often have it. Because Accidental Jane business owners like making and living by their own rules, they often have no trouble taking vacation. One consideration, though: because they dislike corporate politics and often don’t want to be responsible for traditional employees, vacationing requires more planning (since they may not have employees to handle their businesses while they’re gone).

If Accidental Jane can gain control of the typical ebb and flow cycle that plagues many of the entrepreneurs in this group, she can more easily execute the necessary planning for her vacations. Low-maintenance marketing (such as an ongoing newsletter, pre-written tweets to go out periodically on Twitter, or pre-written weekly blog posts), can help Accidental Jane to market even when she’s working, so that when she finishes one project, she has another waiting. With a consistent flow of clients and projects coming through her door, Accidental Jane can plan for a slow week or two during which to take a vacation – and she can relax while she’s there, knowing that work is waiting when she returns.

Taking time off is just as crucial to running a successful business as making calls, sending invoices and closing sales. It provides business owners with the relaxation, rejuvenation and refreshment they need to get back to work energized and powered up, in their best form.

About the Author: