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Sales & Marketing

3 Ways To Get Your Inner Critic Off Your Biz’s Board of Directors

So you know about your Inner Critic and you think he or she is residing on your biz’s board of directors, which is impacting your business.

 

So the REAL question is how do you do you get him or her OFF your board of directors?

 

Well, here are 3 keys to get you started:

 

1. Turn the voice down of your Inner Mean Girl or Bully. Sounds easier said than done, eh? Well, the way to get started is to identify their voice (which is NOT your voice) so you can stop listening to them.

 

At first you’ll probably find the voice getting louder, but that’s okay. It means you’re on the right track. Eventually you’ll be able to start turning the volume down.

 

2. Give your Inner Mean Girl or Bully another job. Although it usually doesn’t feel like it, your Inner Mean Girl or Bully came into existence to protect you. Yes it’s a misguided protection and yes at this point she or he is hurting you more than helping you, but nonetheless his or her original job was to help.

 

So now that the job has got completely twisted up, it’s time to give her or him a new job. A job that really WILL help and not hurt.

 

For instance, does your Inner Mean Girl like to compare you to others? Well maybe her new job should be as a talent scout — to find other talented people to hire or partner up with — rather than compare you to them.

 

See how this can work?

 

3. Start listening to your intuition or Inner Wisdom. Probably the biggest problem with your Inner Mean Girl or Bully is their voice is so darn loud it drowns out the voice of your intuition. How can you possibly figure out what your next step is supposed to be in your business if your Inner Wisdom is engaged in a shouting match with your Inner Mean Girl? (And unfortunately Inner Wisdom really isn’t all that talented at shouting — unlike your Inner Mean Girl who excels at throwing fits.)

 

So how can you hear your Inner Wisdom? A good place to start is to get quiet. Inner Wisdom can’t hear herself or himself think when there’s all this noise around. (Hence why your Inner Mean Girl or Bully have gotten so darn good at being noisy.) Give yourself room to just sit and breathe and keep telling your Inner Mean Girl or Bully to hush. Eventually you’ll start to “hear” your Inner Wisdom.

 

(And you’ll know it’s your Inner Wisdom because your Inner Wisdom will NEVER lie to you, where your Inner Mean Girl or Bully often lie and are in fact very good liars.)

 

Now this might not be easy at first but don’t give up. The more you do it the easier it will be. And wouldn’t it be wonderful to stop having that darn Inner Mean Girl or Bully yapping in your ear and instead be able to truly follow your Inner Wisdom?

 

 

 

 

 

Categories
Sales & Marketing

Is Your Inner Critic on Your Biz’s Board of Directors? 3 Ways to Tell

You know that voice. The one that berates you and criticizes you.

 

“So-and-so has a successful business, what’s wrong with you?”

 

“Your mother (or spouse or friend) was right — you’re not cut out to have a business.”

 

“You only have 6 months left of 2012 and you STILL haven’t accomplished anything on your to-do list.”

 

And on and on. You get the picture.

 

This voice is your Inner Mean Girl or Inner Mean Bully, which I prefer to call Inner Critic (mostly because Inner Critic sounds way too nice for that nasty voice).

 

Now, while your Inner Mean Girl/Bully can show up in all sorts of instances (i.e. in your love life, as a parent) this is about when she/he decides to put herself on your business’s board of directors.

 

We all have one — a board of directors residing in your head. This is the place where you make business decisions such as:

 

* Should I invest in the program or not?

* Should I hire this person or not? (Or should I hire someone period?)

* Is this an opportunity I should take advantage of or not?

* Is this someone I should partner with or not?

* Should I create this product or not?

* Should I complete this marketing task today or not? (Or should I write my ezine or not?)

 

You see where I’m going. Pretty much any decision you make with your business traces back to your business’s board of directors.

 

Now the problem comes in when your Inner Mean Girl/Bully is sitting on the board (or worse, president of the board). Because if this is the case, you’re making decisions from a place of weakness instead of strength. Consider:

 

* You don’t hire someone because you’re afraid you won’t be able to pay for it, even though you’ve reached a point you can’t grow without putting a team in place.

 

* OR you spend WAY too much (on a program or multiple programs, on a big team, etc.) and your business can’t support that yet.

 

* You find yourself choosing partners or opportunities that turn into disasters.

 

* You procrastinate when it comes to completing marketing tasks even though you know it would help stabilize your cash flow.

 

* You always have “one more edit” or “one more thing” to do with your product or book (which means you never actually start selling it.)

 

* You can never relax — you’re constantly “doing” yet you’re still not moving forward in your business the way you think you ought to be.

 

* And so on.

 

To top it off, (as if making poor decisions wasn’t punishment enough) your Inner Mean Girl/Bully will beat you up when things go wrong.

 

There’s just no way to win.

 

So how can you tell if your Inner Mean Girl/Bully is in charge or not? Here are 3 signs:

 

1. How are you feeling? Do you find yourself suffering from burnout, exhaustion, overwhelm? You probably have an Inner Mean Girl/Bully problem.

 

2. Do you find yourself procrastinating or maybe you’re unfocused? Or maybe you have writer’s block or are creativity stuck? This is another Inner Mean Girl/Bully sign.

 

3. Do you have a history of making bad business decisions? Again, tell-tale sign of an Inner Mean Girl/Bully on your board of directors.

 

These are just the tip of the iceberg but I think the key is this: if you are unhappy with any part of your business, then it’s worth it to see if there is an Inner Mean Girl/Bully lurking about and sabotaging you.