If you are starting up a new business then often your to do list can just keep on growing. This can mount up to a whole heap of pressure leading to decision making that is forced rather than thought through. But making bad decisions now could potentially affect things for a long time into the future so it is a wise entrepreneur who recognises this, seeks support and slows down on the hasty decisions. But if you’re not sure what you need to make decisions about at this early stage then how can you get started?
Simply read on for five things to sort out to get your budding business up and running.
Business Bank Account
It is vitally important to pick a business account that suits your businesses needs. Some companies only trade online others only in cheques and as such they have totally different banking needs. To be sure that you are getting what your business needs, meet with a few business managers in different branches and compare the packages before making a final decision.
Branding
Creating a clear and easily recognisable brand is key to getting repeat business from existing customers and attracting new ones through your professional and industry appropriate imagery. Consider how your brand will be presented and what any branding or logos will be used for before making final decisions.
Marketing Tools
Bad marketing decisions are the number one reason a business fails, so plan some time in your schedule to consider both digital and traditional methods of marketing before making any crucial decisions. Perhaps even consider seeking professional advice from a marketing strategist if you deem it necessary.
Client Communication
Do you want traditional letterheads designing and printing or is this an additional cost that you simply won’t need as all communication will be done through email and/or social media? It is important to be clear about how you are going to communicate with clients to ensure they aren’t confused by multiple, mis-matched communication channels.
Shipping/Postage Supplier
If you are going to be sending a lot of traditional postal mail it is a good move to hook up with a particular supplier such as TNT Express who can provide all of your business needs. This will mean you develop a relationship with one company and may be in line for future discounts, loyalty cards or special promotions.
