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Why Certain Companies are at the Top

Posted by Pamela Swift in Human Resource


When employees feel comfortable and appreciated, they will work tirelessly for their company. It will encourage them to keep pressing forward and to help the company get ahead of its competitors. A truly successful company understands that if they can’t get brand loyalty from their own employees, then they can’t expect it from consumers. Happy employees will defend the company against competitors both on and off the clock. Not because you tell them to do it, because they truly support and believe in your brand.

Comfortable Working Environment

The idea of bland cubicles has been left long ago. Employees today want to know that they aren’t just a number. That they mean more than a grey cubical under fluorescent lights. Create a comfortable working environment. Create an open office to reflect the open line of communication between you and your employees. Make sure they understand that you are there to help them with whatever comes their way. Get comfortable couches for the break room, buy lunch for the entire office at least once a week. All of these things are little changes that make a big impact. It will set you apart from your competitors and make your employees happier.

Showing Appreciation of Employees

Now that they understand you don’t see them as number or replaceable figures, find different ways to show employee appreciation. Things like free education, tuition reimbursement plans and free job training are a few ways to show that you appreciate their hard work and want to help them move forward.

Extra Incentives Produce Hard-Working Employees

Free gym memberships, lunches and game rooms have become a commonplace in many offices around the country. Why? This sort of relaxed environment lowers the stress levels of your employees and helps them have a clearer mind to focus on work. When working for a company is a privilege, not a drudgery, you know that you have set yourself apart from many of your competitors. When you treat your employees right, they’ll brag to their friends, word will spread and others will talk your company straight to the top.

Happy, loyal and successful employees are the reason that certain companies are on top. It doesn’t matter if you have the same technology and bigger players. If you don’t understand how to show appreciation to your employees, you will fail. You can pay them more than anyone else, but money will only go so far. Doing things like creating a comfortable working environment and giving extra programs and incentives are ways that will mean more than money in the long run. They’ll want to come to work each day. That’s when you know that your company is successful.

Article contributed by Jenna Smith



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