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Archive for the ‘Sales & Marketing’ Category

Infographic contributed by Keith Tully of Real Business Rescue Source: How B2B Businesses Are Tackling Social Media In 2015

Practically everybody has dreams of earning a bit of media coverage and being flooded with business. Unfortunately, that’s easier said than done. The main reason most press releases fail is because they are self-promotional. Promotional copy is the cardinal sin of press releases. Reporters want news, not advertisements, so before you begin to write, pick […]

Are you starting a new restaurant? Do you want it to grow faster with online marketing? The number of people who are connected to the Internet is growing at an exponential rate. Many restaurant owners are looking at it, and they are trying to latch onto the trend. There are many ways to market your […]

Here’s the thing about branding and marketing: most of the time we think that it has to be as big and bold and loud as possible. We want one tiny branding message to reach and be acted on by the entire world. It’s the mentality that makes car dealership owners shout and wear crazy costumes […]

The hottest addition to the sales world right now is something called ‘Inside Sales’ or ‘Sales 2.0′, a process of selling that involves the sales team to never leave their desk and go through the entire sales cycle behind the phone, computer and other tech. Sounds perfect, right? The inevitable shift to Inside Selling has […]



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