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Archive for the ‘Sales & Marketing’ Category

Every entrepreneur knows that the days of marketing their business or brand online being optional are long gone. Nowadays, no matter what sort of company you own, having a strong online presence is essential if you want your business to grow and thrive. However, marketing your brand online isn’t easy. As they say, if it […]

You can be forgiven for thinking that the answer to ‘is offline marketing dead?’ is yes, it is. The problem with assuming that we because we live in a technological age that everything from shopping to promotion must be done online is missing the point. You may only run your business online and not have […]

The infographic delves into how offline and online marketing can work together and explores the following areas: • Where do companies spend their money and what provides the best ROI? • Where do companies spend their offline advertising budget? • Where are companies spending their online advertising budget? • Which marketing option tends to provide the […]

Article Contributed by Sawaram Suthar “The purpose of a business is to create a customer.” ~ Peter Drucker And, growing sales graph is one of the main objectives of every company management; and to reach either of objectives, brand relies on its ever dependable sales team.  In the game of chess, the winner of the board at […]

Anyone can read a book about sales. You can learn what to do easily by reading books and observing other people. But how do you figure out how to do those things? You know the methods, but do you know the knowledge behind those methods? The little details mean a lot when you’re talking about […]

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About is a small business blog dedicated to providing business advice and resources to our community of aspiring entrepreneurs. Our specially hand-picked panel of Network experts regularly contribute entrepreneurial content and professional tips for small business owners worldwide.