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Archive for the ‘Online Business’ Category

I recently saw a post on the Which Test Won blog that caught my attention. The email announcing the test results had a subject line that read: How Much Content Does Your Page Need to Convert The content of the email said this: Finding the perfect balance of content is hard; sometimes too much content is […]

Ask 10 people what a landing page is and you’ll get 10 different answers.  Landing pages are one of the most misunderstood concepts in online marketing that I’ve ever seen.  No wonder these three newbie mistakes keep popping up so regularly on the landing pages I critique. What Is a Landing Page? How do you […]

As far back as I can remember (circa 1999), search engine copywriters have been told to use keywords as often as possible. According to most, proper optimization of a page involved things like writing for keyword density ratios, including keyphrases in every file name, every page name and every tag… at least once. The common […]

New Webcomics series brought to you by #entrepreneurfail and Enjoy! Anyone who has ever searched for the perfect URL or even tried to find a good Gmail address or a coveted Twitter handle can relate to this one. Unless your name is really unique, chances are it’s taken When you search for a domain name, […]

Depending on who you ask, the top 10 list of the nation’s highest converting ecommerce websites changes.  What doesn’t change, however, is what all these sites have in common that make them so successful. Let’s take a look.  As we do, make yourself a list and compare it to your own ecomm site.  The sites […]

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About is a small business blog dedicated to providing business advice and resources to our community of aspiring entrepreneurs. Our specially hand-picked panel of Network experts regularly contribute entrepreneurial content and professional tips for small business owners worldwide.