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All Articles by Tracey Lawton

Many business owners face the problem of putting out regular newsletter/ezine. They think in order to communicate with their subscribers and potential clients they need to write a full-on article … and so many get stuck. If you’re struggling with this problem, don’t think of it as a newsletter; instead, think of it as a […]

Part of running an efficient and organized business is making full use of the technology and resources available to you. It’s great to set up systems and processes and have them work for you, but in order to fully automate your business you also need to know which technologies are going to work best to […]

Clients are the backbone of every solo service professional’s business. If you don’t have any, or enough, clients then you’re going to struggle to grow and build a profitable business. Therefore business owners are always on the lookout for strategies, tools, resources etc. that will make the client acquiring process much easier. But there’s one […]

As we sit here at the start of a New Year, many of you may be wondering what the heck you’re going to do this year in your business.  You may be: Feeling overwhelmed with getting your system in place – maybe you don’t have any clients yet so you’re trying to set up a […]

Just last week I had two, almost identical, conversations with two clients.  But the worrying thing is this isn’t the first time I’ve had these conversations; in fact it’s cropped up quite a bit over the past couple of years. And it goes something like this: I’m frustrated with my VA (Virtual Assistant). She’s missing […]



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