Whether you’re facing another holiday sales season or just ramping up a weekend promotion, discounts come into play with copywriting on a regular basis. But have you ever considered the words you use to communicate that discount? Just like every other part of your copy, your offers need to be tested. “What’s to test?” you [...]
29Dec
Posted by Ron Finklestein in Sales & Marketing
Here are fifteen things I wish Mom (or someone) told me about selling. Instead I figured them out myself. I thought I would share them so you can see sales as the proud and noble profession that it is. 1) People are not born being good at sales. Selling is just a skill that anyone [...]
28Dec
Posted by Lorraine Cohen in Success Attitude
I continually hear people ask me, “How can I get RID of my fears?” Did you know that when you approach fear from that perspective you cast judgment and condemnation towards yourself that separates you from your true Nature and God? In this shift in consciousness, we must make a paradigm shift in how we [...]
The beginning stage of starting and planning a business is an exciting. This is where you begin to dream of the possibilities of the future and map out the clearest road ahead to ensure your new company’s success in the marketplace. Start-up companies looking to house a massive inventory, however, may stumble upon complications. [...]
“…Our deepest fear is not that we are inadequate. Our deepest fear is that we are powerful beyond measure. It is our light, not our darkness, that most frightens us. We ask ourselves, who am I to be brilliant, gorgeous, talented, fabulous? Actually, who are you not to be? You are a child of the [...]
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