Most businesswomen realize, academically, that networking is an important tool for business growth. However, networking also can provide crucial opportunities for creating a much-needed support system for women at any level of business ownership. For women of every entrepreneurial type, networking is as important to the business as strategizing, paying bills, and marketing. A recent [...]
Article Contributed by Annemarie Cross With a tightening and highly competitive market across many service-based industries numerous business owners have increased their networking endeavors with the hope of sourcing their next potential client or business opportunity using this approach. While networking should be an integral part of your marketing and communications plan (and overall business [...]
Article Contributed by Karen Kobelski It’s all the rage to talk about green cities, green businesses, and green policies. It makes sense in the big picture to take care of the planet we’re on. But what does “going green” really mean to the average small business owner? Fortunately it’s not all about expensive equipment and [...]
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