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Archive for August, 2009

We all know that Thomas Edison invented the light bulb. Did you know he also invented the stock ticker, the electric vote recorder, the automatic telegraph, the electric safety miner’s lamp, fluorescent lights, the motion picture camera, and the phonograph? While struggling with the light bulb, he replied, “I have not failed seven hundred times. [...]

Sometimes, smaller is better–just ask the small business entrepreneurs also called micropreneurs flourishing in today’s marketplace. A growing set of entrepreneurs are building successful businesses by serving a niche market. Micropreneurs aren’t trying to become the next Bill Gates or Larry Ellison. They’re thriving small-scale on the strength of a loyal customer base and utilizing [...]

Your employees are your business’ most expensive asset. According to one estimate, up to a third of a person’s salary is devoted strictly to hiring costs. The cost of hiring the wrong employee is even more- reportedly up to twice an employee’s annual salary. Making smart hiring decisions can be tough- you want an employee [...]

One of the biggest benefits of social media marketing is how easy it is to get started. Anyone can sign up for a Twitter account, or a Facebook account and start using them right away. It’s easy to put up a blog, and, of course, to engage in the conversation.



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