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Archive for August, 2009

Sometimes, smaller is better–just ask the small business entrepreneurs also called micropreneurs flourishing in today’s marketplace. A growing set of entrepreneurs are building successful businesses by serving a niche market. Micropreneurs aren’t trying to become the next Bill Gates or Larry Ellison. They’re thriving small-scale on the strength of a loyal customer base and utilizing […]

Your employees are your business’ most expensive asset. According to one estimate, up to a third of a person’s salary is devoted strictly to hiring costs. The cost of hiring the wrong employee is even more- reportedly up to twice an employee’s annual salary. Making smart hiring decisions can be tough- you want an employee […]

One of the biggest benefits of social media marketing is how easy it is to get started. Anyone can sign up for a Twitter account, or a Facebook account and start using them right away. It’s easy to put up a blog, and, of course, to engage in the conversation.

We all know that using less paper is good for the planet and can lead to big savings on business costs. You’ve probably heard the little tricks to reduce paper waste: you shouldn’t print all of your emails, you should purchase a refurbished copier and “green” supplies, and you should always research your equipment purchases […]

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Let me share a secret with you that many successful online solopreneurs already know – you have to manage your business before you can market your business, and if you’ve been with me for a while you’ve no doubt heard me say this many times! So, if you can answer YES to at least ONE […]

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About is a small business blog dedicated to providing business advice and resources to our community of aspiring entrepreneurs. Our specially hand-picked panel of Network experts regularly contribute entrepreneurial content and professional tips for small business owners worldwide.