Month: July 2008

To DIY or not to DIY…

This article contributed by Michelle Ulrich.

To ‘Do-it-Yourself’ or Not to ‘Do-it-Yourself’, that is the Question!
We live in a do-it-yourself society. We want to save money by doing tasks we don’t even enjoy, but are we really saving money?
Take Chef Michael Elliston who lives in Puerto Rico as an example. He hired someone to design his website, but it ended up being a template where he entered the information on his own. His professional image was certainly not improved by his lack of web design knowledge or multiple grammar and spelling errors. That’s when he decided to hire a trustworthy and skilled Virtual Assistant; someone who could visualize and project his professional image in a much better light. He is very happy now and can focus on cooking, which is his passion (and livelihood)!
Michael’s story is the same all over the world. We don’t concentrate on what we do best; we are conditioned by society to do everything by ourselves. What do you love to do? If you are doing almost everything EXCEPT the one thing you love, you are wasting your own time and your potential income on that time.
A few tasks to outsource to a Virtual Assistant: • Bookkeeping • e-commerce – shopping carts • Ezines – online newsletters • Graphic and web design • Remote Office Management
Virtual assistants are truly resourceful. Just ask a VA today about your ideas and even ones you might think are impossible—you’ll be surprised at the results!

About the Author
Michelle Ulrich is the Chief Villager and founder of The Virtual Nation, an educational destination for Virtual Professionals around the globe. Michelle is an avid believer in giving back to her industry and she does this by offering coaching, teleclasses, resources, and tools, in addition to providing a community of learning, a nation of culture, and a virtual village for her members. Education is the foundation of her organization as well as for her own personal and professional development. Michelle has been a community college instructor teaching a Virtual Assistant certificate program online. Aside from coaching and teaching, she is also a speaker and soon-to-be author on the subject of Virtual Assistance. She maintains her private practice where she specializes in working with authors, coaches and speakers who struggle to keep up with e-commerce and new technologies. Clients can check out her services at www.virtualbusinessmarketing.com, while Virtual Assistants can find her over at www.thevirtualnation.com. She can be reached by telephone at (916) 536-9799 in the Pacific Time zone.

Tags do-it-yourself, outsourcing, resourceful, save money, VA, virtual assistance, virtual assistant

Online Business

Five Quick Tips For Way Better Video

Post author By
Post date July 23, 2008

With the proliferation of video sites and social media sites like Facebook and MySpace, more and more of us are making web videos – and that’s a good thing. However, an amateur or poorly produced video will not put you or your business in the best light. Fortunately, there are a few little things you can do that will make a BIG difference! If you follow this simple advice, your videos – and your business – will look much more professional online.
1. Watch your background!
Now, I realize you may not be able to use all the special effects that I do on my “LouTube” Videos (http://tinyurl.com/6lslh7) but you’ve still got to consider your environment! Where is your camera? What’s behind you in the background? Nobody wants to see your dirty laundry or your velvet Elvis painting in the background! Just use a plain or professional-looking background.
As another alternative, do what my friend Travis Greenlee does, and shoot your video outdoors. Most of Travis’ videos come from outside his home in beautiful Steamboat Springs, Colorado!
2. Light it up!
Very simple: You’ve got to have more light in front of you than behind you. Otherwise, you’ll look dark and shadowy – which is fine if you’re doing a horror video, but not for your average videoblog! Too much light coming from behind you will trash your video. Even regular household lighting or a lamp placed in front of you should be adequate.
3. Are YOU ready for your close-up?
Before you hit record, how do YOU look? Just because you can work at home in your pajamas doesn’t mean we want to see them! Nancy Marmalejo at VivaVisibility.com does a beautiful job with her backgrounds and her overall presentation. She looks like a pro, because she is a pro.
4. Keep it simple!
More often than not, a webcam is more than adequate to shoot your video. I just use the iSight that’s built into my Mac. However, you could also invest in a neat, little $150 dollar Flip Cam. If you really want to take it up a notch, get a Sanyo Xacti camera like video pro Sherman Hu uses.
5. Be interesting!
Try to offer some interesting or unique content! To keep your viewer’s attention, you have to deliver some value. Keep your videos short and compelling… Remember, we’ve all got IDD – Internet Deficit Disorder!
That’s really all there is to it! Follow these five simple steps, and your online videos will be a lot more “watchable!” And remember, search engines love video, so keep on making better videos!
For more free tips and tricks, please feel free to visit my website anytime at www.TheOnlineVideoGuy.com.

Lou Bortone is an award-winning writer and video producer with over 20 years experience in marketing, branding and promotion. As an online video expert, Lou helps entrepreneurs create video for the web at www.TheOnlineVideoGuy.com. In addition, Lou works as a freelance writer and professional ghostwriter, with a ghostwriting site at www.GhostwriteForYou.com and a blog at www.GhostwriteGuru.com.

Tags internet, online, Online video, streaming media, TV, video, video production, videoblog, web video, YouTube

Customer Service Entrepreneurs Entrepreneurship Networking Starting Up Success Attitude

Top 10 Reasons Volunteering Can Help You Grow Your Business

Post author By Pamela Swift
Post date July 21, 2008
1 Comment on Top 10 Reasons Volunteering Can Help You Grow Your Business

This article is contributed by Michelle Ulrich.

“Never doubt that a small group of thoughtful, committed citizens can change the world. Indeed, it is the only thing that ever has.” by Margaret Mead
Here is a list of my Top 10 Reasons Volunteering Can Help You Grow Your Business:
1. Volunteering helps you find your place in the community, whether online or in person, especially if you are “the new kid on the block.”
2. Volunteering facilitates many new learning opportunities. This occurs through mentoring or just being around others who share your passion or interests.
3. Volunteering fosters new relationships and builds on existing ones.
4. Volunteering can be a great opportunity to try out new skills or hone existing ones.
5. Volunteering gives you a sense of giving service; studies have found this to be very healthy for our brains, our overall health and our psyche (soul).
6. Volunteering creates opportunities for you to be on ‘ground zero’ of your community or industry.
7. Volunteering builds self-confidence and great potential for leadership building opportunities.
8. Volunteering can lead to business opportunities as most people like to do business with people they know and trust.
9. Volunteering is an important value we can teach our children. We can also act as role models for those in need. You may be the reason they give back and volunteer when they are ready.
10. Volunteering is a way to share your knowledge with others as others before you have passed down history and traditions from one generation to the next.
When you are in a rut, need some help or want to impart your knowledge to others, find a community (online or offline) and get involved. It won’t feel so lonely, your questions will be answered and you can pass down your legacy to share with others. Besides, it’s good for your health and well-being.
P.S. Volunteering can be a great way to ‘pay it forward.’ I have seen commercials where one person is having a horrible day and takes it out on someone else, and then the next person takes it out on the next and so on. If we turn that around and perform random acts of kindness via volunteering in our communities, what an incredible and beautiful synergy we can pass on to others. We can affect our communities with one single act. Imagine if everyone pitched in and volunteered for something…what a peaceful and happy planet this would be!

Tags community, community service, friendship, grow your business, learning, network, opportunities, pay it forward, relationship, self-confidence, service, trust, village mentality, volunteer, volunteering

Online Business Sales & Marketing

5 Capable Methods Of Social Media Marketing

Post author By Ethan Theo
Post date July 20, 2008

Blogtrepreneur: Social Media Optimization is one of the most common methods for getting significant exposure for bloggers. Sites like Digg, StumbleUpon, Reddit, and Delicious are constantly sending large volumes of traffic to submissions that are the most popular with users.
An effective Social Media Marketing plan can help to take a blog from nowhere to being well-known in a short amount of time. However, social media isn’t a good fit for every blog, and not all bloggers choose to participate. For those who would rather draw traffic in other ways, there are some traffic sources that are capable of giving you the same type of exposure as a front page appearance on a major social media site.
In this post we’ll look at five ways that bloggers can quickly gain tremendous exposure without social media, and without paying for any advertising. Just like social media, these methods won’t be for everyone either, but you may find something that fits very well for your niche and for your audience.
1 – Get Mentioned by Google News
2 – Submit a Press Release
3 – Get a Link from a Major Website
4 – Write a Guest Post for a Major Blog
5 – Get Listed in Web Design Galleries
5 Alternatives to Social Media Marketing [Blogtrepreneur]