Categories
Newsletter

BIZNESS! Newsletter Issue 53

BIZNESS! Newsletter
divider.gif
Cover Story
Brand Check
Consumers are exposed to over 3,000 marketing messages a day. TV spots, radio ads, billboards, logos on t-shirts, packaging labels, coupons in the mail, pop up ads on the internet, kids selling cookies at the door – they are everywhere. And yet you think the consumers you want to talk to are going to filter through over 3,000 messages a day – just to find yours. And because this task alone is not daunting enough, most businesses decide to make it harder by hiding their messages….
Continued in BIZNESS! Newsletter Issue 53 >>>
Top Stories From CoolBusinessIdeas.com
– The Rapid Wine Chiller
– Organic Vending
– Mobile Coupons
– Super Yoga Mat
– Paper Work
– Easy Party Planning
– New Parenting Lifestyle
Continue reading these top stories in the BIZNESS! Newsletter >>>
Top Stories From GetEntrepreneurial.com
– Getting The Balance
– Leveraging On Social Media
– 6 Mistakes Of Raising Funds
– Time To Grow
– How To Attract Clients
– Business Crystal Ball
– Top Five Aspects For E-commerce
Continue reading these top stories in the BIZNESS! Newsletter >>>

divider.gif

Subscribe Now
Can’t stand your demanding boss anymore? Start your own business! Before that, be sure to subscribe to our free informative newsletter. BIZNESS! is jointly published by CoolBusinessIdeas.com and GetEntrepreneurial.com What you get in BIZNESS! – the latest new business ideas, small business advice, business tips and info and entrepreneur resources. Everything you need for your brand new business!
Free 145-pages PDF report (worth $75) – “2006’s Best Business Ideas” – included with your subscription. Learn more here.
Subscribe

Categories
Entrepreneurship

Delegate-Free Up Your Time

delegate.JPG
YoungEntrepreneur: Delegation has become increasingly important for my business. As we take on more projects and continue to grow the company, I am frequently becoming the bottleneck. Decisions don’t happen without me and people can’t move forward because they don’t have the training or responsibilities to do so.
Here is what I have done to try and lighten the load. So far it has worked well and has freed up my time to focus on the bigger projects!
1) Give up some control – I liked having everything come through me. Unfortunately this can only work for so long. They can make decisions without me and have the power to implement it themselves on our website. At some point you have to have the confidence that you have the right people on board and give them the ability to run with their ideas. They are happier, I’m happier, and we’re getting more work done.
2) Give them an incentive – The two people I gave significant responsibilities to also share in the profits that are made from their work. They do not have an equity stake in my business but they do have a profit share for their divisions.They know that the more they work, the more money they will make. It has helped get them up and running as well as drive more profitability for my business as a whole.
3) Stretch their responsibilities – I have mentioned a few times about the importance of bringing on student interns as a way to cheaply expand your business. We currently have high school interns working alongside our staff. They are online savvy, energetic, and don’t cost us a dime!
Any entrepreneur who wants to avoid buying herself a job needs to look at delegation. Even if it’s outsourcing a small task that lets you focus on building your business in a more strategic fashion, until you start delegating responsibilities you will not enjoy the freedom that can come with being a business owner.

Delegation at Work [YoungEntrepreneur]

Categories
Entrepreneurs

Dream Big Entrepreneurs

Dream%20Big%20Entrepreneurs.jpg
Business Opportunities And Ideas: Barclays Local Business, who compiled the figures, suggests that 44 per cent of today’s business leaders were the dreamers of yesterday.
Commenting on the figures, John Davis, marketing director for Barclays Local Business says: “This survey highlights what many bosses have probably suspected for a long time – that for some employees, their current job is the last thing on their mind when they are at work.
“For budding entrepreneurs, the routine of their job can spark dreams of going onto bigger and better things.”
However, it was not just the workplace where potential entrepreneurs could think about their future. Around eight per cent mull over a potential new venture while on holiday and a further six per cent think about being their own boss between pints in the pub.
Dreamer Today. Entrepreneur Tomorrow? [Business Opportunities And Ideas]

Categories
Recommendations

Business Crystal Ball

prolivity.jpg
Inc.com: If only you had a crystal ball for business.
Gilbert Systems seeks to provide just that — with a new product that helps business owners anticipate their customers’ spending habits in order to maximize sales.
Proclivity is a consumer predictive engine technology that is able to analyze a customer’s online activity and identify their interest in certain types of merchandise. The program aggregates the data collected and then generates probabilities for the number of customers likely to buy a certain product, during what time period, and at what price point.
Online businesses can then use the results from Proclivity to design their marketing campaigns around specific consumer interests. For example, if an online clothing retailer wants to launch a campaign around jeans, Proclivity will quickly generate a list of customers based on the analyzed data that predicts how many customers would buy jeans and how much money the company would make in a given amount of time. The company can then decide how much to invest in certain campaigns.
Ever Wish You Could Read Your Customers’ Minds? [Inc.com]

Categories
Work Life

Getting The Balance

getting-the-balance.gif
Inspired Business Growth: In my experience, too little work-life balance can actually put you out of business, especially if you are a solopreneur. It doesn’t mean you can’t work hard; there are times when you have to put in extra hours in a business – just like sometimes you have to take extra family time, or extra me time to keep sanity in check.
So how do you fit little balancing acts into a busy workday, or keep your head on straight when you are in the midst of a huge project? Well, since I’m rather desperately in need of these tips right now (in the middle of a huge project!!), I figured I would share my research with you.
Set up a “busy schedule” and stick to it
You probably have a normal daily routine, and it all gets out of whack when things get busy at work. But work can suck you in, and you can justify far too many hours in the name of growth. So set up a routine for “busy days” – perhaps you work 2-4 extra hours, and stick to that schedule, working nothing beyond it.
Schedule down time
Schedule things like “break”, “coffee”, or even “video games” into your calendar just like you would a conference call. Protect and honor your downtime with just as much care, too.
Squeeze in walks
Whether you park further away from the office or store, or you work from home, try to squeeze in short walks (I’ve started walking my kids to school regularly). Not only does it force you to reconnect with yourself, but it also gives you some exercise which will improve your concentration when you are working.
Ask for help
Sometimes so hard for an entrepreneur to do, but so necessary if you ever plan on growing your business long-term.
20 Work-Life Balance Tips for the Overworked Entrepreneur [Inspired Business Growth]